Identifying Effectiveness of Photography as a Visual Communication Tool for Enhancing Public Awareness of Environmental Issues
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Published:
Dec 14, 2023
Keywords:
Environmental isseus, Photography, Documentary photography, Public awareness, Photographers
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Abstract
As the world continues to adapt and change, we seek to understand what some of the more unseen impacts may be. Photography is incorporated into every aspect of our lives in ways we aren’t always consciously aware of. Environmental issues have become a major factor in creating pollution in our society and it affects our lives. This study examines the role of photography in enhancing and educating public awareness on environmental issues in Malaysia. A qualitative method has been used which is an in-depth interview with 6 photographers. All informants are divided into two groups which are freelance photographer and press photographer. Data were analyzed and there four major themes emerged from the discussion. The first theme is communication technology was the main factor that helps to create awareness among the society. Second theme is framing is an important factor in ensuring that messages can be conveyed more effectively to the society. The third theme is subject matter. Furthermore, the subject matter is able to communicate directly with the audience. Next, every image needs to have their own storytelling. Storytelling is able to create more awareness among the audiences on the issues.
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How to Cite
Husain, M. P. M., Ali, M. N. S., & Ahmad Rizal, A. R. (2023). Identifying Effectiveness of Photography as a Visual Communication Tool for Enhancing Public Awareness of Environmental Issues. Asian Social Science and Humanities Research Journal (ASHREJ), 5(1), 1-10. Retrieved from https://journal.ucyp.edu.my/index.php/ASHREJ/article/view/189
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Peregrina, E. (2015). Aperture and Exposure: The Photography of Literature. Princeton, NJ :Princeton University.
Petersen, S.M. (2009). Common Banality: The AffectiveCharacter of Photo Sharing, Everyday Life and ProdusageCultures. Unpublished Ph.D., IT University of Copenha-gen, Copenhagen, Denmark.
Pisarek, W. ed. (2006). Słownik terminologii medialnej [Dictionary of Media Terminology]. Cracow: Towarzystwo Autorów i Wydawców Prac Naukowych Universitas.
Rose, G. (2012). Visual Methodologies: An Introduction to Researching with Visual Materials. 3rd ed.London: Sage.
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Silverman, D. (2017). How was it for you? The Interview Society and the irresistible rise of the (poorly analyzed) interview. Qualitative Research, 172 (2), 144-158.
Van Dijck, J. (2008). Digital Photography: Communication, Identity, Memory. Visual Communication. 7. 57-76. https://doi.org/10.1177/1470357207084865
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Yaacob, H. & Saleh, S.M. (2017). Social Commentary Through Photographic Representation in Malaysia, Atlantis Press.
Yifeng Lu, Sihua Liu, Yunting Bai, "Analysis of Digital Photography Technology in the Era of Big Data", Mobile Information Systems, vol. 2022, Article ID 3880755, 8 pages, 2022. https://doi.org/10.1155/2022/3880755
Carter, C. (2015). Rhetorical Exposures: Confrontation and Contradiction in US Social Documentary Photograph. Tuscaloosa: University of Alabama Press.
Chatman, Seymour (1979). Story and Discourse: Narrative Structure in Fiction and Film. Journal of Aesthetics and Art Criticism 38 (2):207-208 (1979). Doi. 10.2307/430732
Chesher, C. (2012). Between image and information: The iPhone camera in the
history of photography. Studying Mobile Media: Cultural Technologies, Mobile Communication, and the iPhone, Routledge, London. 98–117. https://doi.org/10.4324/9780203127711
Cox, A. M., Clough, P. D., & Marlow, J. (2008). Flickr: A first look at user behavior in the context of photography as serious leisure. Information Research, 13(1), paper 336.
Dalziell, T., & Genoni, P. (2015). Google comes to Life: Researching digital Photographic archives. Convergence, 21(1), 46 57. https://doi.org/10.1177/1354856514560298
Diehl, K., Zauberman, G., & Barasch, A. (2016). How taking photos increases enjoyment of
experiences. Journal of Personality and Social Psychology,111, 119–140. doi:10.1037/pspa0000055
Diehl, K., Zauberman, G., & Barasch, A. (2016). How taking photos increases enjoyment of
experiences. Journal of Personality and Social Psychology,111, 119–140. doi:10.1037/pspa0000055
Diehl, K., Zauberman, G., & Barasch, A. (2016). How taking photos increases enjoyment of
experiences. Journal of Personality and Social Psychology,111, 119–140. doi:10.1037/pspa0000055
Diehl, K., Zauberman, G., & Barascg, A. (2016). How taking photos increases enjoyment of experience. Journal of Personality and Social Psychology, 111, 119-140. https://doi: 10.1037/pspa0000055
Ferreira, C. & Serpa, S. (2020). Photography in Social Science Research. Journal of Educational and Social Research. 10. 62. 10.36941/jesr-2020-0065.
Fludernik, M. (2009). 12 Guidelines for Budding Narratologists. In An Introduction to Narratology (pp147-149). Abingdon, Oxon: Routledge.
Freeman, J. (2019). Benefits of visual communication. Retrieved from https://www.edrawsoft.com/benefits-of-visual-communication.html
Hanisch, E. & Johnston, R. & Longnecker, N. (2019). Cameras for conservation: wildlife photography and emotional engagement with biodiversity and nature. Human Dimensions of Wildlife. 24. online.
https://doi.org/10.1080/10871209.2019.1600206
Harris, C. (2001). Visual journalism: Photojournalism discussions. Instructor’s Manuel for Harris and Lester’s Visual Journalism: A Guide For New Media Professionals.
Retrieved Oct 18, 2021, from http://commfaculty.fullerton.edu/lester/abacon/pjdis.html
Hertzmann, A. (2018). Can computers create art? Arts, 7(2), 18. https://doi.org/10.3390/arts7020018
Ilija, T.T. (2015). Press Photography and Visual Framing of News.
Jenkins, O. (2003). Photography and travel brochures: The circle of representation. Tourism Geographies, 5(3), 305-328
Janpol, H.L. & Dilts, R. (2016). Does viewing documentary films affect environmental perceptions and behaviors? Applied Environmental Education & Communication, 15:1
Keshavarzi, F. (2010). Evaluation Techniques of Photography in Visual Communications in Iran. OpenAIRE , 1-4
Khan AIS, Mazhar B. Effects of Photojournalism on Reader’s Exposure and Retention. Global Media Journal. 2017, 15:28
Kim, J. (2016). Understanding narrative inquiry. Los Angeles, CA: Sage Publications.
Kim, N. W., Bach, B., Im, H., Schriber, S., Gross, M., & Pfister, H. (2018). Visualizing nonlinear narratives with the story curve. IEEE Transactions on Visualization and Computer Graphics, 24(1), 595-604.
Kolodny, R.(1974). Concerned Photography: An Anthropological Viewpoint. Paper delivered at Conference on Visual Anthropology, Temple University, March.
Law,J. (2000). On the subject of the object: Narrative, technology and interpellation. Configurations, 8 (1), 1-29
Leon, S. (2018). Meaning In Photography, Step by Step Method of Semiological Analysis. Zona
Limite, 1.
Lester, P. M. (2020). Visual Communication: Images with messages (9th edition). Thomson Wadsworth.
McCloud, S. (1993). Understanding Comics: The Invisible Art. HarperPerennial.
McMaster, S. (2015). Truth in Photography or: How I Learned to Stop Worrying and Press the Shutter. N/A. https://doi.org/10.18848/2154-8560/CGP/v08i02/77-98
Michels, S. (2018). Re-framing Photography – Some Thoughts. https://doi.org/10.1515/9783839430064-002
Mungai, C. (2009). The power of images in environmental governance: Communicating through photographs to create environmental awareness and influence behavior change. Retrieved January 21 from https://www.megforum.uni-freiburg.de/prevfora/forum2010/papers/papnjeri/view
Mustaffa H.A. (2011). Photography: Its Significance Strands and Values in Education. Shah Alam: University Press.
Norziha M. Z., Halimah B. Z. and Azlina A. (2009). Visual Informatics: Bridging Research and Practice. First International Visual Informatics Conference, IVIC 2009 Kuala Lumpur, Malaysia, November 11-13, 2009 Proceedings.Springer.
Peregrina, E. (2015). Aperture and Exposure: The Photography of Literature. Princeton, NJ :Princeton University.
Petersen, S.M. (2009). Common Banality: The AffectiveCharacter of Photo Sharing, Everyday Life and ProdusageCultures. Unpublished Ph.D., IT University of Copenha-gen, Copenhagen, Denmark.
Pisarek, W. ed. (2006). Słownik terminologii medialnej [Dictionary of Media Terminology]. Cracow: Towarzystwo Autorów i Wydawców Prac Naukowych Universitas.
Rose, G. (2012). Visual Methodologies: An Introduction to Researching with Visual Materials. 3rd ed.London: Sage.
Rutherford,. (2015). Photography as an act of collaboration. Journal of Media Practice. 15. https://doi.org/10.1080/14682753.2014.1000043
Ryan, M. L., & Thon, J. N. (2018). Visual narratives. In The Routledge Handbook of Comics and Graphic Novels (pp. 78-87). Routledge.
Samuel J. S.(2020) Visual Storytelling and Socioenvironmental Change: Images, Photographic Encounters, and Knowledge Construction in Resource Frontiers, Annals of the American Association of Geographers, 110:1, 120-144, https://doi.org/10.1080/24694452.2019.1613953
Simmons, M., & Womack, S. (2017). Visual narrative as a pedagogical tool: Employing graphic novels in the classroom. English Journal, 107(2), 48-54.
Soratto, Jacks & Pires de Pires, Denise & Friese, Susanne. (2020). Thematic content analysis using ATLAS.ti software: Potentialities for researchs in health. Revista Brasileira de Enfermagem. 73. https://doi.org/10.1590/0034-7167-2019-0250
SeppÄNen, J. & Väliverronen, E. (2003). Visualizing Biodiversity: The Role of Photographs in Environmental Discourse. Science as Culture. 12. 59-85. https://doi.org/10.1080/0950543032000062263
Silverman, D. (2017). How was it for you? The Interview Society and the irresistible rise of the (poorly analyzed) interview. Qualitative Research, 172 (2), 144-158.
Van Dijck, J. (2008). Digital Photography: Communication, Identity, Memory. Visual Communication. 7. 57-76. https://doi.org/10.1177/1470357207084865
Van Dijck, J. (2012). Facebook as a Tool for Producing Sociality and Connectivity. Journal of Chemical Physics - J CHEM PHYS. 13. 160-176. https://doi.org/10.1177/1527476411415291
Wang, R., Wei, Z., Cheng, Y., Li, P., Shan, H., Zhang, J., ... & Huang, X. (2019). Keep it consistent: Topic-aware storytelling from an image stream via iterative multi-agent communication. arXiv preprint arXiv:1911.04192.
Yaacob, H. & Saleh, S.M. (2017). Social Commentary Through Photographic Representation in Malaysia, Atlantis Press.
Yifeng Lu, Sihua Liu, Yunting Bai, "Analysis of Digital Photography Technology in the Era of Big Data", Mobile Information Systems, vol. 2022, Article ID 3880755, 8 pages, 2022. https://doi.org/10.1155/2022/3880755