Asian Social Science and Humanities Research Journal (ASHREJ) https://journal.ucyp.edu.my/index.php/ASHREJ <p style="text-align: justify;"><img style="margin: 8px;" src="/public/site/images/admin/ASHREJ_FRONT_COVER.jpg" alt="Asian Social Science and Humanities Research Journal (ASHREJ)" width="151" height="212" align="left"><a href="http://journal.ucyp.edu.my/index.php/ASHREJ/"><strong>Asian Social Science and Humanities Research Journal (ASHREJ)</strong></a>&nbsp;is one of the official journals of the University College of Yayasan Pahang – Malaysia and a double-blind peer-reviewed international journal. The principal purpose of the journal is to publish scholarly work in the Social Science and Humanities. The research that is published may take a theoretical or speculative model as well as statistical and mathematical. Contributions are welcome from all fields, which have relevant and insightful comments to make about the Social Science and Humanities.&nbsp;</p> <p style="text-align: justify;">All papers are subject to a double-blind peer-review process based on an initial screening by the editor criteria for evaluation include a significant contribution to the field, conceptual quality, appropriate methodology and clarity of exposition.</p> <p style="text-align: justify;">&nbsp;</p> <p style="text-align: justify;">&nbsp;</p> <p style="text-align: justify;">&nbsp;</p> UCYP Press, Universiti College of Yayasan Pahang (UCYP) en-US Asian Social Science and Humanities Research Journal (ASHREJ) 2636-9109 The VSP App Adoption by Royal Malaysia Police (RMP) in Law Enforcement https://journal.ucyp.edu.my/index.php/ASHREJ/article/view/127 <p>This study aimed at discovering the factors of VSP app adoption by RMP in law enforcement particulary towards crime prevention. Using qualitative methodology of case study design, significant discoveries were obtained through in-depth interviews with five VSP Enforcers from the Crime Prevention and Community Safety department or Jabatan Pencegahan Jenayah dan Keselamatan Komuniti (JPJKK) of Bukit Aman representing the Royal Malaysia Police. The NVivo 12.0 software was used in the process of open, axial and selective coding. The data were analzed by applying the thematic analysis. The result indicates that the RMP utilizes VSP application due to five salient factors that are; VSP acts as a prevention tool, identity protection, an espionage medium, comprehensible and last but not least, RMP utilizes VSP app in law enforcement in particular to prevent crime due to its functionality.&nbsp;</p> Ghazila Ghazi Wan Hartini Wan Zainodin Azizul Halim Yahya Copyright (c) 2022 Ghazila Ghazi, Wan Hartini Wan Zainodin, Azizul Halim Yahya https://creativecommons.org/licenses/by-sa/4.0 2022-09-15 2022-09-15 4 2 1 11 10.37698/ashrej.v4i2.127 Developing Story Telling Performance Model in Improving Students’ Self Confidence https://journal.ucyp.edu.my/index.php/ASHREJ/article/view/131 <p>Extracurricular directs students to improve confidence and ability to speak English which is oriented toward student participation in various competitions such as speech, storytelling. The study aimed to develop material of storytelling performance model as a learning material of extracurricular particularly public speaking extracurricular. Since the extracurricular aims to improve students’ self-confidence to perform in public area through story telling.&nbsp; In this context, the quality of learning outcomes in English speaking extracurricular activities is as follows. (1) Mastery of knowledge; (2) Mastery of English-speaking skills; (3) Having confidence when speaking; and (4) Able to appear in speaking using English which is oriented towards public speaking through story telling performance. Research and development were conducted in this study which used ADDIE model. The study was conducted at SMA N 11 Medan and the subject of the study was 10<sup>th</sup> grade students. The instruments of the study were observation, questionnaire, and interview. Furthermore, the study was conducted in some stages such as, Analysis, Design, Develop. Implement, and Evaluation. The result of study showed that story telling material could improve students’ enthusiastic to perform in public speaking extracurricular at SMA N 11 Medan. Thus, it improved students’ confidence in telling the story. Additionally, storytelling material was categorized as an excellent material to improve students’ confidence through story telling validated by some experts.</p> Sumarsih Yeni Erlita Asrita Sari Copyright (c) 2022 Sumarsih, Yeni Erlita, Asrita Sari https://creativecommons.org/licenses/by-sa/4.0 2022-09-19 2022-09-19 4 2 12 16 10.37698/ashrej.v4i2.131 Linguistic Landscape at Businesses Nameplate in Medan https://journal.ucyp.edu.my/index.php/ASHREJ/article/view/133 <p>The objectives of this study were to describe how linguistic landscape look like in a multi-ethnic city, in Medan. In addition to this, this study was also aimed at finding the underlying reason why the linguistic landscape was used as the way it was. This study used descriptive qualitative method and used the culinary business nameplates in Medan as the subject of the study. The data was the phrases used in those nameplates which were presented in Bahasa Indonesia, English, and Local language. This study revealed that most of the culinary business nameplates in Medan used Bahasa Indonesia as their business brand. It might be aimed at reaching many prospective consumers from various ethnics in Medan.</p> Betharia Sembiring Pandia Berlin Sibarani Copyright (c) 2022 Betharia Sembiring Pandia, Berlin Sibarani https://creativecommons.org/licenses/by-sa/4.0 2022-09-20 2022-09-20 4 2 17 22 10.37698/ashrej.v4i2.133